@emmalinemae — 20x breakout

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Hi, my name is Emmaline and welcome to Storage Wars

@emmalinemae

23.0K followers · usually 5.3K views a post

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106.2K

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13.1K

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Why it worked

The video taps into the relatable experience of bargain hunting and the emotional aspect of estate sales, creating a narrative that is both intriguing and heartwarming.

Summary

The creator initially went to Facebook Marketplace to buy a lamp but ended up at an estate sale after the seller's mother passed away. She acquired a large amount of furniture and decor, highlighting the seller's excellent taste.

Structure

1Introduction and initial goal
2Unexpected turn of events
3Seller's situation and offer
4Creator's acquisition of items
5Bonding over interior design
6Teaser for future content

Product placement

Facebook Marketplace: it ACTS as a platform where the creator finds items for sale. Removing it would change how the creator found the lamp. It is not promotional. KORBEL: it APPEARS on a box. Removing it would not change what happens in the video.

Call to action

So stay tuned for

On-screen text

Hi, my name is Emmaline and welcome to Storage Wars No, I'm just kiddin' I messaged this lady on Facebook Marketplace for a $60 lamp and then I somehow ended up here and she was like actually, my mom just passed away and we have all this stuff. She had great taste, you should come shop. I was like literally say less. This lady the most insane taste and the best stuff I cannot believe she was getting rid of all this. Tons of custom furniture, designer lamp, and literally she gave all this to me for like basically nothing. We definitely bonded over like all things interior design. So stay tuned for

Original caption

went to facebook marketplace for a $60 lamp and accidentally unlocked a private estate sale storage unit haul coming next !!! #facebookmarketplace #facebookmarketplacefinds #estatesalefinds #vintagehome #thrifthaul