what everybody else sees

@katrinacabreza

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Views

111.3K

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4.6K

Comments

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SoundTikTok sound · original sound - visuals.by.doud

Promoted product

Le Creuset

Le Creuset is a brand of cookware that includes Dutch ovens used for the process of baking sourdough bread in a kitchen environment.

5 videos3 creators

Why it worked

The video leverages a common shopping experience (browsing home goods stores) and adds a layer of expertise by showing how a trained eye can spot a desirable brand (Le Creuset) among many other items. This taps into the viewer's desire to learn shopping "hacks" or develop a similar discerning taste.

Summary

The video shows shelves stocked with kitchenware, contrasting what "everybody else sees" with what the creator "sees." The creator's perspective highlights specific Le Creuset items, implying a trained eye for spotting the brand amidst other products.

Structure

1Showcasing general kitchenware
2Contrasting general view with creator's view
3Highlighting Le Creuset items
4

Original caption

my eye is trained to find @Le Creuset at @TJ Maxx & @HomeGoods!!! #lecreuset #shoppinghaul #tjmaxxfinds #homegoodshaul #homedecor

More from @katrinacabreza

Product placement

Le Creuset: ACTS - it is a brand of cookware and kitchenware. Its interface is not operated, but its visible presence and branding on the products indicates the manufacturer. Removing it would change what happens in the video because the video is about finding this specific brand. TJ Maxx: APPEARS - it is a retail store. Removing it would not change what happens in the video. HomeGoods: APPEARS - it is a retail store. Removing it would not change what happens in the video.

On-screen text

what everybody else sees what I see

all clad stainless steel utensils at @TJ Maxx for $12.99!! @All-Clad #cookingti

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167.6K12.2K106

All-Clad

167.6Kviews@katrinacabreza