Hey guys, my name is Raina,

@californiapost

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SoundTikTok sound · original sound - californiapost

Promoted product

Fat Sal's

Fat Sal’s is the spot for your favorite guilty pleasure sandwiches. Open late in Los Angeles and Las Vegas.

Why it worked

The video features a popular competitive eater tackling an extreme food challenge, which is inherently attention-grabbing. The visual of the massive sandwich and the ticking clock create suspense and encourage viewers to watch the outcome.

Summary

Competitive eater Raina Huang attempts to eat Fat Sal's 30-inch, 14-pound

Structure

1Introduction and challenge explanation
2Arrival at Fat Sal's and description of the sandwich
3The eating challenge begins
4Raina's performance and reflection
5Call to action and social media plugs

Product placement

Original caption

Fat Sal’s Big Fat Fatty isn’t for the weak. The 30-inch, up-to-14-pound sandwich gives diners 40 minutes to finish it solo. Competitive eater Raina Huang (@rainaiscrazy) took on the challenge at the Hollywood location. Read more at the link in bio.

More from @californiapost

Call to action

check out Fat Sal's if you want to attempt this for yourself.

On-screen text

CALIFORNIA POST LA's top competitive eater tries Fat Sal's 30-inch sub CALIFORNIA POST Raina Huang @rainaiscrazy WE'RE MAKIN' SANDWICHES OVER HERE Fat Sal's Fat Sal's Fat Sal's HOLLYWOOD MEMBERS 05:19 02:34 00:34 00:33 00:32 00:05 00:04 00:03 00:02 00:01 00:01 CALIFORNIA POST

Transcript

Hey guys, my name is Raina, also known as rainaiscrazy. You've probably seen me take on massive food challenges. So that's why I'm here today. I'm here at Fat Sal's in Hollywood because they have this massive Big Fat Fatty that can weigh up to 14 pounds of food. So we're going to check it out. Let's go see! So you have 40 minutes. You have to do it completely by yourself and you have to eat every morsel of food in front of you. It is my off season right now. I don't think I can eat all of this, but we're going to be doing something fun. We're going to see how much of this I can get down in ten minutes. I got my hot water, I got my soda, I got my gloves and then I also got my timer. Ready? I think I did pretty good for how much you can eat in ten minutes. It's just very heavy and dense. I don't know if you notice, there's no vegetables in here to kind of off balance that heaviness. So this is all I did today for ten minutes. I hope I still impressed you, but make sure to check out Fat Sal's if you want to attempt this for yourself. And you can also find me at rainaiscrazy on Instagram, Twitter, YouTube, Facebook, and TikTok.