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113Talking HeadOther hookLifestyle
Hook
when you get tired of your hairstyle but you remember you literally go to cosmetology school
@ashleyseamour
1.9M followers · usually 57.0K views a post
Views
6.4M
Likes
443.1K
Comments
313
Shares
4.2K
View velocity
+3.3M views over 27.4d · ~118.7K/day · 5 observations
Why it worked
The video likely resonated due to its relatable humor about a common desire to change one's appearance, combined with the unique context of being a cosmetology student, which implies a skill set for doing so. The short, visual format and clear on-screen text make it easily digestible and shareable.
Summary
The video shows a young woman in what appears to be a cosmetology school setting. She is shown styling her hair, seemingly experimenting with different looks, and the on-screen text humorously suggests that her being a cosmetology student is the reason she can easily change her hairstyle.
Structure
- 1Woman looking at her hair
- 2She starts styling her hair
- 3She sections and braids her hair
- 4She uses a flat iron on her hair
- 5She finishes styling her hair
- 6She smiles at the camera
On-screen text
when you get tired of your hairstyle but you remember you literally go to cosmetology school
Original caption
6 weeks left!!!
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