Guess how much I bought

@samuel_leeds

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SoundTikTok sound · original sound - samuel_leeds

Promoted product

hotel in Cambridge

Why it worked

The video leverages a shocking premise (buying a hotel for £1) and a clever financial strategy to create intrigue and engagement. The creator's explanation of how they structured the deal and plan to profit makes it a compelling story about business acumen.

Summary

The creator explains how they purchased a 24-bedroom hotel for only £1 by offering to pay the full £2 million asking price in 10 years, with a £1 deposit to secure the deal. They are now renting it out for tens of thousands of pounds per month, accumulating funds to pay for the hotel in a decade and expecting a significant increase in its valuation.

Structure

1Purchased a 24-bed hotel for £1
2Seller was struggling to sell for £2M
3Offered to pay in 10 years with a £1 deposit
4Currently renting it out for tens of thousands per month
5Accumulating funds to pay the full price in 10 years
6Expecting significant equity gain

Product placement

Empire (appears - logo on cape, removing it would not change video content)

Original caption

this is how I bought a 24 bed hotel in Cambridgeshire for a pound

More from @samuel_leeds

On-screen text

[EMPIRE] £1? £1! So how do you get a 24 bed hotel for £1? £2M for it They were struggling to sell it prepared to drop the price because they're based and they were gonna get hit with the exchange rate that figure in their head So I said to them I'll give you the price you want but I'll pay you on my terms but I'll pay you in 10 years but to secure the deal and make it legally binding I'll put down £1 now So I put down £1 No way! Took over the hotel Now I'm renting it out for tens of thousands of pounds a month and all that money I'm putting aside money that actually buys it in 10 years So you don't touch that money? You just let it accumulate? Let it roll it's not gonna take long right? Nah it won't take that long but when it gets to 2 million when my cash gets to 2 million the commercial valuation on it is gonna be at least three maybe even four So when I buy it I've made seven figures in equity and I secured it for £1

Transcript

Guess how much I bought a hotel in Cambridge for? Millions? How much I put down? I haven't got a clue Half a mil? Half a mil mil? Put down? A pound £1? £1! So how do you get a 24 bed hotel for £1? for £1? £2M for it They were struggling to sell it prepared to drop the price because they're based and they were gonna get hit with the exchange rate that figure in their head So I said to them I'll give you the price you want but I'll pay you on my terms but I'll pay you in 10 years but to secure the deal and make it legally binding I'll put down £1 now So I put down £1 No way! Took over the hotel Now I'm renting it out for tens of thousands of pounds a month and all that money I'm putting aside money that actually buys it in 10 years So you don't touch that money? You just let it accumulate? Let it roll it's not gonna take long right? Nah it won't take that long but when it gets to 2 million when my cash gets to 2 million the commercial valuation on it is gonna be at least three maybe even four So when I buy it I've made seven figures in equity and I secured it for £1