#CloroxPartner My toxic trait

@jenniesuk

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SoundTikTok sound · original sound - jenniesuk

View velocity

+4.1M views over 13.0d · ~314.0K/day · 11 observations

Promoted product

Clorox Scentiva Disinfecting Wipes

Eliminate odors & kill 99.9% of germs with Clorox™ Scentiva™ Disinfecting Wipes. Convenient wipes that leave behind a refreshing scent.

2 videos2 creators

Why it worked

The video taps into a relatable struggle of wanting a clean home but disliking the chore of cleaning, offering a solution that is both effective and pleasant-smelling. The creator's personal anecdote and the visual demonstration of the product in use make it aspirational and trustworthy.

Summary

The creator shares their "toxic trait" of needing a clean house on Sundays but disliking the time it takes. They showcase using Clorox Scentiva Disinfecting Wipes to efficiently clean their home, highlighting the scent and effectiveness, which allows them more time to enjoy their Sunday.

Structure

1Introduction of "toxic trait" and dislike for cleaning
2Showcasing Clorox Scentiva wipes for efficient cleaning
3Highlighting the scent and effectiveness of the wipes

Original caption

#CloroxPartner Cleaning feels so much better when I don’t have to choose between a cleaning product that delivers and one that smells amazing. 🍑🌸 Shop @Clorox Scentiva Disinfecting Wipes in Cherry Blossom & Peach at the link in my bio! #SundayReset #CleanWithMe #CleaningProducts #CleaningMotivation

More from @jenniesuk

Product placement

Clorox Scentiva Disinfecting Wipes ACTS - they are used to clean surfaces, and the video highlights their scent and effectiveness. Removing them would change the video's purpose. Clorox Partner is a hashtag indicating sponsorship, it does not ACT and removing it would not change what happens in the video.

Call to action

click the link in my bio to shop Clorox Scentiva Disinfecting Wipes and Peach at Walmart.

On-screen text

#CloroxPartner My toxic trait #CloroxPartner *use as directed is that I literally #CloroxPartner Sunday until my *use as directed entire house is clean *use as directed but at the same time *use as directed I hate spending my *use as directed whole Sunday cleaning. *use as directed That's why I've been *use as directed using the Clorox Scentiva Disinfecting Wipes in Cherry Blossom and Peach so I can get *use as directed without switching between a bunch of different products. I get the trusted plus the cherry blossom and peach scent leaves my house fresh and fruity done cleaning. I finally choose between a cleaning product that actually works smells amazing which means less time cleaning for me and more time enjoying the rest of my Sunday. to make your Sunday reset a little easier too click the link in my bio to shop Clorox Scentiva Disinfecting Wipes and Peach at Walmart.

Transcript

My toxic trait is that I literally can't enjoy my Sunday until my entire house is clean, but at the same time, I hate spending my whole Sunday cleaning. That's why I've been using the Clorox Scentiva disinfecting wipes in Cherry Blossom and Peach so I can get without switching between a bunch of different products. I get the trusted plus the cherry blossom and peach scent leaves my house fresh and fruity done cleaning. I finally choose between a cleaning product that actually works and smells amazing, which means less time cleaning for me and more time enjoying the rest of my Sunday. to make your Sunday reset a little easier too, click the link in my bio to shop Clorox Scentiva Disinfecting Wipes and Peach at Walmart.