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All breakouts
35.3Talking HeadOther hookCreator Economy
Hook
my nails for ariana n4 💫
@indigoabbie
18.1K followers · usually 1.6K views a post
Views
55.9K
Likes
4.0K
Comments
21
Shares
61
Why it worked
The video taps into fan culture and a shared interest in a popular artist, using a visually appealing and relatable theme (nail art) to create engaging content.
Summary
The video shows a person displaying different nail polish colors, each corresponding to an album cover of Ariana Grande. The person is showing their nails for an Ariana Grande concert.
Structure
- 1Introduction of the concept
- 2Displaying nails for 'Yours Truly'
- 3Displaying nails for 'My Everything'
- 4Displaying nails for 'Dangerous Woman'
- 5Displaying nails for 'Sweetener'
- 6Displaying nails for 'thank u, next'
- 7Displaying nails for 'Positions'
- 8Displaying nails for 'Eternal Sunshine'
Product placement
Ariana Grande (musician) - appears on album covers. Removing it would change the context of the video. r.e.m. beauty (cosmetics brand) - mentioned in caption. Removing it would change the context of the video.
Original caption
yes the eternal sunshine tour is that serious to me!! these are my nails for seeing ariana TOMORROW oh my it’s come around so fast! i can’t believe i come home tomorrow!!!! #eternalsunshineworldtour #arianagrande #eternalsunshine #petal @r.e.m. beauty
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