The video likely resonated due to its relatable "wish this was real" sentiment combined with a visually appealing demonstration of a desirable beauty product, tapping into consumer desire for new or unattainable items.
Summary
The video showcases a makeup product, specifically a highlighter from the brand Rhode, which the creator wishes was real. The creator applies the highlighter to their hand, demonstrating its shimmery effect.
Structure
1Introduction of the Rhode highlighter
2Application of the highlighter to the hand
3Demonstration of the highlighter's shimmer
Product placement
rhode: it ACTS - it is a makeup product (highlighter) that is applied to the skin, producing a visible result (shimmer). Removing it would change what happens in the video.