He was FURIOUS! 😠

@simonsquibb

9.1M followers · usually 507.0K views a post

Views

2.6M

Likes

158.2K

Comments

1.2K

Shares

896

SoundTikTok sound · original sound - simonsquibb

Why it worked

The video uses a relatable scenario of an unexpected encounter and a heartfelt dream to create an emotional connection with the audience. The creator's genuine interest and the farmer's candidness make the content engaging.

Summary

A content creator encounters a farmer on a hillside and asks about his life and dreams. The farmer expresses his desire for his children to continue his work of producing healthy food from the land, and asks for help showcasing the farming industry.

Structure

1Encounter on the hillside
2Farmer's perspective on his work
3Farmer's dream for his children
4Request for help showcasing the industry
5Invitation to tour the farm

Product placement

Pioneer (appears, does not affect video content) Arc'teryx (appears, does not affect video content)

Call to action

Follow for part 2

On-screen text

He was FURIOUS! Follow for part 2 👀

Original caption

He caught me TRESPASSING… 😬 Make sure to follow me to see part two where I explore Gareth’s beautiful land and hear some of the challenges that farmers in the UK are currently facing. @1GarethWynJones #simonsquibb #dreams #saveourfarms

More from @simonsquibb

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Transcript

Woah, woah, woah... Woah, woah, woah... What are you doing here? I'm just going for a walk. I can see you're angry. But I try to help people This is my landscape. This is where I make a living. Are you a farmer, are you? *Sighs* I think you're an influencer aren't you? I am, I'm one of those. I think I know you. Yeah okay yeah. So I try to help people What's your dream man? Wow that's a really good question. My dream would be for my children to do what I did and be the next generation to produce food from this beautiful landscape. Food that is healthy, nutritious that they just live a life up here. It is pretty special. What help do you need? I need help in showcasing what we do as an industry, every single farmer. Take us around the farm, show us so I can show people Because a lot of people can get up into the mountains and actually see it. That is not a problem. Jump in. Where are we going first? We're going to go to a very secret beautiful place.