Skin feeling smothered?

@bubble

4.1M followers · usually 33.7K views a post

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SoundTikTok sound · original sound - ehdress

View velocity

+162.6K views over 30.1d · ~5.4K/day · 7 observations

Promoted product

Bubble

Bubble Skincare

5 videos

Why it worked

The video effectively targets a common pain point ('skin feeling smothered') and offers a clear, simple solution with a 3-step routine. The visual presentation of the products is clean and appealing, and the use of clinical study claims adds credibility.

Summary

The video showcases Bubble Skincare's 3-step routine for dry, sensitive skin, emphasizing hydration and simplicity. It highlights three specific products: a cleanser, a toner, and a moisturizer, suggesting a fresh start for one's skincare routine.

Structure

1Questioning skin's condition
2Introducing a new routine
3Showcasing cleanser
4Showcasing toner
5

Original caption

This school year, we’re keeping what works and leaving the rest behind Your 3-step back-to-basics routine: 1. Soft Launch Hydrating Cream Cleanser gently cleanses without compromising skin’s moisture barrier* 2. Cosmic Silk Hydrating Milky Toner is clinically proven to instantly boost hydration** 3. Power Wave Super Hydrating Moisturizer is clinically proven to delivers 10x more hydration*** Simple, hydrating, and made for dry, sensitive skin. *Based on an independent clinical study with 28 subjects **Based on an independent clinical study with 33 subjects and 2 applications per day. ***Based on an independent clinical study with 31 participants vs. untreated skin after 8 hours

More from @bubble

Product placement

Bubble: ACTS - it is a skincare brand whose products are shown and demonstrated. Removing it would change what happens in the video. Soft Launch Hydrating Cream Cleanser: ACTS - it is a skincare product that is shown and described as part of a routine. Removing it would change what happens in the video. Cosmic Silk Hydrating Milky Toner: ACTS - it is a skincare product that is shown and described as part of a routine. Removing it would change what happens in the video. Power Wave Super Hydrating Moisturizer: ACTS - it is a skincare product that is shown and described as part of a routine. Removing it would change what happens in the video.

On-screen text

Skin feeling smothered? Rewrite your Routine

Transcript

Skin feeling smothered? Rewrite your Routine This school year, we’re keeping what works and leaving the rest behind Your 3-step back-to-basics routine: 1. Soft Launch Hydrating Cream Cleanser gently cleanses without compromising skin’s moisture barrier* 2. Cosmic Silk Hydrating Milky Toner is clinically proven to instantly boost hydration** 3. Power Wave Super Hydrating Moisturizer is clinically proven to delivers 10x more hydration*** Simple, hydrating, and made for dry, sensitive skin. *Based on an independent clinical study with 28 subj