Why it worked
The video uses relatable humor about payment failures and the exaggerated reaction of the creator likely resonated with viewers, making it shareable.
Summary
The video shows a man attempting to use tap pay at Walmart. He holds up his phone to a payment terminal, but it appears to fail, leading to a comical reaction.
Structure
- 1Man holds up phone to payment terminal
- 2Payment fails
- 3Man reacts with disbelief and frustration
- 4Man tries again with a similar result
- 5Man expresses exaggerated shock
Product placement
Walmart: APPEARS - a store name, removing it would not change what happens in the video.
On-screen text
Me using tap pay at Walmart
August 24th