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All breakouts
5.5Silent UGCCuriosity Gap hookLifestyle
Hook
looking at his following
@wetchickenpapisauce
225.3K followers · usually 10.3K views a post
Views
55.3K
Likes
8.5K
Comments
16
Shares
138
Why it worked
The relatable humor of using a 'cortisol level' gauge to represent emotional responses to common relationship scenarios likely resonated with viewers, driving engagement through shared experiences and comedic timing.
Summary
The post features a series of slides with a woman posing and overlay text that humorously relates her mood or actions to a "cortisol level" gauge. The slides progress from looking at a partner's following, to their location, and finally to looking at herself, with the cortisol level depicted as changing in each scenario.
Structure
- 1Slide 1: Looking at his following with medium cortisol.
- 2Slide 2: Looking at his location with high cortisol.
- 3Slide 3: Looking at myself with normal cortisol.
On-screen text
looking at his following
looking at his location
looking at myself
Original caption
🫰🏼🫰🏼
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