Here at sm planning to buy macbook to publish my app

@anselm.kt

1.7K followers · usually 2.8K views a post

Views

20.1K

Likes

566

Comments

25

Shares

32

SoundTikTok sound · original sound - hyperbolicposeflow

Promoted product

Eskwela

Eskwela is a mobile application that digitizes class schedules by scanning a picture and displaying it on the user's homescreen.

14 videos

Why it worked

The video taps into a common aspiration (buying a MacBook) and a relatable pain point (high cost), creating a strong emotional connection with viewers who may have experienced similar situations.

Summary

The creator is at a mall planning to buy a MacBook to publish their app, Eskwela. They are shocked by the high price of the MacBook and ask their university, CIT-U, for funding.

Structure

1Planning to buy a MacBook to publish app
2Shocked by MacBook price
3Asking for funding

Product placement

Eskwela (app): it is an app that the creator wants to publish. Its interface is not operated, but its creation and publication are the subject of the video. Removing it would change what happens in the video. MacBook Air (13.6-inch): it is a laptop that the creator wants to buy to publish their app. Its price is shown, and its features are listed. Removing it would change what happens in the video.

Original caption

no description and no hashtag

More from @anselm.kt

Call to action

CIT-U pls fund me 😭🙏

On-screen text

Here at sm planning to buy macbook to publish my app Eskwela in ios -> no way macbook cost this much 😭 89k??? MacBook Air (13.6-inch) From Retail Price: P98,990 3,749.58 /month Cash/Straight Payment* Installation 24 Month Offers** Installment* M5 Chip 10-core CPU 8-core GPU 16GB 512GB Retail Price P89,990 P94,490 P3,749.58/mo. 10-core CPU 10-core GPU 1TB P99,990 P109,490 P4,508.08/mo. 10-core CPU 10-core GPU 1TB P129,990 P134,490 P5,103.75/mo. Color: Sky Blue, Silver, Starlight, Midnight *Price reflected here is applicable to BPI, Bank of Commerce, UnionBank and Home Credit up to 24 months. **Price reflected here is applicable to Chinabank, EastWest Bank, HSBC, Metrobank, PNB, RCBC, Security Bank and Ggives up to 24 months, and UnionBank for 36 months. Additional Mac configurations may be available. See a sales associate +Display is measured diagonally as a standard rectangular shape. Actual viewable area is slightly less due to rounded corners at the top. 1GB = 1 billion styles and 1TB = 1 trillion bytes; actual formatted capacity less. CIT-U pls fund me 😭🙏