TESTING A $400 KNIFE

@lauramahachek

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SoundTikTok sound · original sound - lauramahachek

Promoted product

Miyabi chef knife

Explore Miyabi Ori from MIYABI ✓ Huge selection ✓ Over 290 years heritage ✓ High quality ► Buy from the manufacturer!

Why it worked

The video effectively demonstrates the product's capability by showcasing its sharpness and ease of use on a variety of produce, including a challenging sweet potato. The visual contrast with an older knife further emphasizes the new knife's superior performance, creating a compelling soft sell.

Summary

The creator tests a new $400 Miyabi chef knife by cutting various produce, including zucchini, onion, orange, grapefruit, and sweet potato. She then compares its performance to her old knife, highlighting the ease with which the new knife cuts through even the toughest items.

Structure

1Introduction of the $400 Miyabi chef knife
2Testing the knife on zucchini, onion, orange, and grapefruit
3Demonstrating the knife's sharpness on a sweet potato
4Comparison with an old knife

Original caption

My new favorite kitchen tool #miyabi #knife #cuttingskills #cooking #kitchengadgets

More from @lauramahachek

Product placement

Miyabi chef knife: ACTS - used to cut vegetables and fruit, demonstrating its sharpness and effectiveness. Removing it would change what happens in the video. Old knife: APPEARS - shown at the end for comparison, but not used. Removing it would not change what happens in the video.

On-screen text

TESTING A $400 KNIFE

Transcript

I just got this knife for my birthday. It's the 8 inch Miyabi chef knife. We are going to cut all this produce and put it to the test. We have a zucchini. We have an onion. Look at that. Next we have an orange. Too easy. Next a grapefruit. Last the toughest one, a sweet potato. And this is my old knife. It was sharpened not too long ago. Let's try the sweet potato. I don't have to say anything else.