recent activewear

@peyton.koch

36.5K followers · usually 1.7K views a post

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287.3K

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47.7K

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SoundTikTok sound · original sound - mashups241

Promoted product

Liaison

Why it worked

The video leverages the popular 'haul' format, showcasing desirable activewear items with clear branding. The direct call to action to shop via ShopMy makes it easy for viewers to purchase the featured items, driving conversions.

Summary

The creator showcases a haul of recent activewear purchases from the brand Liaison and LSKD. The video displays various items including sports bras, shorts, and a sweatshirt, all of which are stated to be linked in the creator's ShopMy.

Structure

1Holding a pile of activewear
2Showing a Liaison sports bra and shorts
3Showing another Liaison sports bra and shorts
4Showing a Liaison sweatshirt
5Showing an LSKD tank top and shorts

Original caption

RECENT ACTIVEWEAR PURCHASES 🎀⭐️🌞🩰 all linked in my ShopMy!!!! #activewear #clothinghaul #liaisonugctrip #activewearhaul #recentpurchases @Liaison The Label @STEFANA AVARA @LSKD

More from @peyton.koch

Product placement

Liaison: ACTS - appears on clothing as a brand name, and is spoken as the brand of activewear being shown. Removing it would change what happens in the video. LSKD: ACTS - appears on clothing tags and is visible on clothing. Removing it would change what happens in the video. ShopMy: ACTS - is mentioned as the platform where the items are linked, implying it is used to facilitate purchases. Removing it would change what happens in the video.