Viral Sandwich

@annanolanxo

104.5K followers · usually 1.0K views a post

Views

22.4K

Likes

1.1K

Comments

53

Shares

415

SoundTikTok sound · Sweet & Crisp

Promoted product

Bittersweet Cafe & Deli

Why it worked

The video taps into the 'viral' trends and FOMO (fear of missing out) by showcasing a highly anticipated food item. The creator's genuine excitement and detailed positive review, combined with the visual appeal of the large sandwich, create a compelling and relatable experience for viewers interested in food trends.

Summary

The creator tries a viral sandwich from Bittersweet Cafe & Deli in Fort Wayne, Indiana. She expresses excitement about finally trying it and is impressed by its size and taste, particularly the bread and mayo combination.

Structure

1Introduction and anticipation of trying the viral sandwich
2Journey to Bittersweet Cafe & Deli
3Receiving and revealing the large sandwich
4First bite and positive reaction
5

Original caption

Finally tried a sandwich from Bittersweet Cafe & I’m here to say they are just as good as everyone is saying! I got the Club & it was sooo tasty! 😋 #bittersweet #fortwayne #fortwaynefoodie #fortwayneindiana #downtownfortwayne

More from @annanolanxo

Product placement

Bittersweet Cafe & Deli: ACTS - it is a cafe and deli where the creator purchased a sandwich. Removing it would change what happens in the video. It is the subject of the video.

On-screen text

Viral Sandwich Viral Sandwich From Bittersweet Cafe & Deli Fort Wayne

Transcript

You guys, I have seen too many people talk about the Bittersweet sandwiches and I'm finally going to try it today. It's lunchtime, I'm hungry. Let's go get a sandwich. I've heard this sandwich is incredible. So let's go to Bittersweet and try this freaking viral sandwich. I got the club and it was so tasty. Oh my gosh. This is huge. The size of my face. I did up getting the club, but they were out of ham. So he just put a bunch of turkey on it. You guys, you're kidding me right now. This is beautiful. I need to take a picture of this really quick. Let's see if this is worth the hype. So messy. I can already tell. Hello people. Okay. Cheers. Oh my gosh. That is so freaking good. I'm not even being dramatic. That is so freaking good. It's the bread. It has to be the bread and like the mayo combined. Oh my gosh. Mmm. That is so good. I definitely need to try another kind. I need to bring Thomas here. I need to go try one of these ASAP. That'll do it for me. That'll do it for me. Yep. I definitely need to try another kind. I need to bring Thomas here.

Hello welcome to @Chipotle 🌯 #chipotle #chipotleathome #homemadefood #familyhum