Reminder that Deshaun Watson

@becks_in_cle

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SoundTikTok sound · original sound - dailycreaturee

Why it worked

The video taps into a strong emotional and ethical debate within the sports community, leveraging a controversial figure to provoke engagement and discussion.

Summary

The creator expresses their disappointment with the Cleveland Browns organization for signing Deshaun Watson despite his sexual assault allegations. They state that the team's decision reflects a disregard for survivors and that they can no longer support the organization.

Structure

1Expresses disappointment with the Browns signing Watson
2Highlights the allegations and contract value
3Criticizes the team's priorities
4States personal stance on supporting the organization

Product placement

Diet Coke (appears, does not act, removing it would not change what happens in the video)

On-screen text

Reminder that Deshaun Watson had 20+ sexual assault allegations. the Browns knew about this and still gave him $230 million. he also sucks at football. The Browns & the Haslams do not care about survivors.

Original caption

I stopped supporting the Browns when they signed Watson in 2022. And I LOVE football. As a lifelong Clevelander, I cannot support an organization that employs people like Watson. And if saying all of this hinders my ability to partner with Cleveland organizations, than so be it. I believe women & so should you. #Cleveland #Browns #NFL #football