the glasses that made me delete the hailey bieber viral miu miu glasses from my cart

@kristinaconzo

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SoundTikTok sound · BIRDS OF A FEATHER OFFICIAL INSTRUMENTAL

Promoted product

Lensmart glasses

Shop for stylish prescription glasses and sunglasses at Lensmart. We offer thousands of pairs of high-quality eyewear at affordable prices.

2 videos2 creators

Why it worked

The video taps into a popular trend (Hailey Bieber's viral glasses) and offers a more affordable alternative, directly addressing a common consumer desire for stylish yet budget-friendly options. The use of a discount code further incentivizes immediate action.

Summary

The creator shows off a pair of glasses from Lensmart, stating they are a prescription dupe for the viral Miu Miu glasses worn by Hailey Bieber. She mentions that Lensmart offers them for a significantly lower price and provides a discount code.

Structure

1Introduction of the glasses and their inspiration
2Mention of the viral Miu Miu glasses and their high cost
3Introduction of Lensmart glasses as a dupe
4

Original caption

everybody needs these glasses ASAP and you can use my code ‘CONZO’ for a discount 😗 #lensmart #glasses #haileybieber

More from @kristinaconzo

Product placement

Lensmart (ACTS - sells glasses, creator uses a discount code for it, removing it would change the call to action and discount information)

Call to action

use my code ‘CONZO’ for a discount

On-screen text

the glasses that made me delete the hailey bieber viral miu miu glasses from my cart

Transcript

Don't even talk to me. I got an amazing package from Lensmart. I don't know if everybody remembers this huge phase of time where like huge phase of time where the Hailey Bieber Miu Miu glasses were going so insanely viral. I wanted them so badly but who's spending the money on that? Not me. These glasses are my prescription. They also are literally a dupe for the Miu Miu ones that Hailey Bieber wears for like way, way less of the price. Count me in. I feel like Hailey Bieber. It's gonna be a good day.