How the Calloway ad should've went

The video uses humor and a relatable scenario (struggling with a golf swing) to create engaging content. The unexpected fall and the subsequent successful shot provide a satisfying and shareable moment.

A humorous skit where a person attempts to hit a golf ball with a Calloway driver, but ends up falling over. Another person then takes the driver and successfully hits the ball.

Calloway: (a) it ACTS — a golf club is used to hit a ball, and the result is a golf shot. Removing it would change what happens in the video. (b) it merely APPEARS — a logo on a hat. Removing it would not change what happens in the video.