Product placement
Dollar General: (a) it ACTS - the store is entered and shopped in, its products are displayed and purchased, its registers are shown. Removing it would change what happens in the video. (b) it merely APPEARS - a watermark on the screen at 00:00, a logo on the shopping bags at 00:17, a logo on the screen at 00:17, a logo on the screen at 01:17, a logo on the screen at 01:18. Removing these would not change what happens in the video.