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~12.5OtherPOV / Skit hookEntertainment
Hook
Pranking Barstool Employees with edited photos for our graphics 💀
@barstoolsports
49.7M followers · usually 83.6K views a post
Views
1.0M
Likes
63.9K
Comments
316
Shares
5.5K
Why it worked
The humor in the video comes from the relatable reactions of employees to unexpected and often unflattering edits of their photos. The use of internal communication (like Slack) and the shared context of working at Barstool Sports likely resonated with viewers familiar with the brand and its culture.
Summary
The video shows employees of Barstool Sports reacting to photoshopped images of themselves that were edited for office graphics. The employees express shock and amusement at the edits, with some questioning the alterations and others accepting them.
Structure
- 1Introduction of the prank: employees are asked if edited photos are okay for graphics.
- 2Employee reactions: shock, confusion, and amusement at the edits.
- 3Explanation of the source: photos were sent from production/graphics via Dropbox.
- 4Further reactions and acceptance: employees either accept the edits or express disbelief.
- 5Conclusion: the prank is revealed or implied to be ongoing.
Product placement
Barstool Sports: (a) it ACTS — it is the entity whose employees are being pranked and whose graphics are being made, and its name appears on clothing and in the video's caption and creator handle, and its internal communication channels (like production slack) are used to distribute the photos; (b) it merely APPEARS — its logo appears on clothing and in the video's caption and creator handle. Removing it would change what happens in the video.
On-screen text
Pranking Barstool Employees with edited photos for our graphics 💀
Original caption
Pranking Barstool Employees with edited photos for our graphics 💀 #prank #edit #barstoolsports
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