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Hook
Startup founders realising the market was untapped for a reason.
@ntobeko_.mthethwa
5.5K followers · usually 1.2K views a post
Views
142.8K
Likes
21.9K
Comments
590
Shares
1.4K
Why it worked
The video uses relatable humor about the struggles of startup founders, specifically the common issue of having very few users, which resonates with a broad audience interested in entrepreneurship and relatable content.
Summary
A man stands on a balcony, holding a coffee cup and looking out at the view. The on-screen text humorously suggests that startup founders realize their market was untapped for a reason, implying their ideas might not be viable.
Structure
- 1Man on balcony with coffee
- 2On-screen text about startup founders
- 3Humorous implication of market viability
On-screen text
Startup founders realising
the market was untapped
for a reason.
Transcript
My startup only has one user and it’s my mom. #fyp #startup #coding #founder
Original caption
My startup only has one user and it’s my mom. #fyp #startup #coding #founder
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