POV: Pumpkin🎃 Spice‼️✨

@therealpavlinaekaterini1

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SoundTikTok sound · original sound - therealpavlinaekaterini1

Promoted product

Starbucks Pumpkin Cream Cold Brew

Why it worked

The video taps into the popular 'pumpkin spice' trend and the 'spicy white girl' aesthetic, creating relatable and shareable content. The creator's enthusiastic review and demonstration of enjoying the products make them desirable to viewers.

Summary

The creator reviews Starbucks' Pumpkin Cream Cold Brew and a pumpkin muffin, expressing her love for the seasonal flavors. She adds extra cold foam to her drink and enjoys the muffin, finding both to be delicious.

Structure

1Introduction to the "Spicy White Girl" pumpkin spice theme
2Review of Starbucks Pumpkin Cream Cold Brew
3Adding extra cold foam to the drink
4Review of the pumpkin muffin
5Positive reaction to both items

Product placement

Starbucks (coffee shop chain) - APPEARS as a logo on the cup. Removing it would not change what happens in the video. Starbucks Pumpkin Cream Cold Brew (drink) - ACTS as the drink the creator is reviewing and consuming. Removing it would change what happens in the video. Starbucks Pumpkin Cream Cheese Muffin (food) - ACTS as the food the creator is reviewing and consuming. Removing it would change what happens in the video.

On-screen text

Original caption

POV: Pumpkin🎃 Spice‼️✨#therealpavlinaekaterini #pumpkinspice #pumpkinmuffins #fallaesthetic #spicywhite

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POV: Pumpkin🎃 Spice‼️✨ Spicy White IG- pavlinaekaterini

Transcript

So you already know the Dunkin Starbucks could never with the frappé. However, your spicy regular white girl wanted to be a regular white girl today. So I went to get the Pumpkin Cream Cold Brew and I listen, I love some pumpkin spice, some pumpkin spice taste, but we're gonna try this together because if it tastes like it did last year, it's still gonna be banging. Yep. And I love their pumpkin cold foam so much that I always get extra and just to add it to my coffee because, yes. And you already muffin. Sorry. Mm. Yep.