The most perfect stealth wealth brunette

@nickip321

2.9K followers · usually 797 views a post

Views

18.1K

Likes

387

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SoundTikTok sound · original sound - nickip321

View velocity

+1.5K views over 7.7d · ~200/day · 7 observations

Why it worked

The video likely performed well due to the aspirational "stealth wealth" aesthetic applied to hair color, combined with a clear visual demonstration of the transformation.

Summary

The video shows a woman getting her jet black hair dyed to a "stealth wealth espresso brown" at Nayoung Salon. The creator asks for a video of her hair in the sun to show how the color looks.

Structure

1Client in salon chair, hair being dyed
2Creator asks for video of hair in sun
3Client shows off new hair color outdoors

Product placement

Nayoung Salon: it APPEARS as a watermark in the video, and removing it would not change what happens in the video.

On-screen text

The most perfect stealth wealth brunette

Transcript

If you have jet black hair like South Asian, Asian, jet black hair and you want that like stealth wealth espresso brown, like, I'm here to show you how good the color looks. My hair is jet black and she can make it look the prettiest brown. What yes man? Can you get a video of my hair in the sun? Yeah, yeah, I can be bad. I think.