Pack my fall work bag

@poppyandpeonies

438.3K followers · usually 12.1K views a post

Views

395.2K

Likes

859

Comments

23

Shares

124

SoundTikTok sound · original sound - poppyandpeonies

View velocity

+379.2K views over 11.0d · ~34.3K/day · 11 observations

Promoted product

Poppy & Peoniespoppyandpeonies.com

Poppy & Peonies offers stylish vegan leather handbags, work totes, and accessories designed for functionality, helping you stay organized wherever the day takes you.

18 videos

Why it worked

The video uses a popular 'what's in my bag' format with aesthetically pleasing items and a focus on organization, appealing to viewers interested in fashion and productivity. The use of a branded item that is also the creator's own product, promoted via their bio link, creates a seamless and authentic native mention.

Summary

The video shows a person packing a dark brown handbag with various items for work. The items include a laptop, a journal, a makeup pouch, a camera, sunglasses, a large tumbler, and other small accessories, all neatly organized within the bag's compartments.

Structure

1Gathering items for the bag
2Placing laptop and journal
3Adding pouches and tumbler

Original caption

You made the Multitasker go viral… so obviously we had to make it in Espresso ☕️ Come pack up our bestselling bag in fall’s must-have colour 🤎 #everydaybag #whatsinmybag #workbag #packmybag

More from @poppyandpeonies

Product placement

Poppy & Peonies (bag): This is a handbag that is being packed with items for work. It appears to be the main product being shown and used. Removing it would change what happens in the video. Stanley (tumbler): This is a large insulated tumbler. It is placed in the bag. Removing it would not change what happens in the video. Yves Saint Laurent (makeup pouch): This is a small makeup pouch with the YSL logo. It is placed in the bag. Removing it would not change what happens in the video. Apple (laptop): This is a laptop computer. It is placed in the bag. Removing it would not change what happens in the video.