Would you go bald for 1 million dollars?

@based

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Views

1.3M

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18.4K

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SoundTikTok sound · original sound - based

Promoted product

BASED leave-in conditioner

BASED

2 videos

Why it worked

The video uses a humorous and relatable scenario (saving money) combined with a surprising and unconventional solution (using a specific hair product to drastically cut water bills), making it attention-grabbing and shareable.

Summary

The video features a conversation about saving money on water bills. One person suggests that by only wetting their hair in the morning and using a leave-in conditioner, they can significantly reduce their water expenses.

Structure

1Question about going bald for money
2Exaggerated water bill claim
3Explanation of saving water by using leave-in conditioner
4Demonstration of the product's use
5

Original caption

Would you go bald for 1 million dollars? #BASED

More from @based

Product placement

BASED (microphone): appears, it is a brand name on the microphone, removing it would not change what happens in the video. BASED (leave-in conditioner bottle): acts, it is a product being demonstrated and recommended for use, removing it would change what happens in the video.

On-screen text

you go for 1 dollars? water month dollars disgrace again a every bro wet what keep in the time? one this okay your half wet in and leave-in it in how? told how I dollars yeah (x3) wow wow

Transcript

Would you go bald for 1 million dollars? My water bill of a month is a million dollars. Don't ever disgrace me with that question again. How do you spend a million dollars worth of water every month? Bro, I got to keep my hair wet. What? What do you do? You just keep all the taps in the house running at the same time? Every single one. Let me patch this method for you, okay? You could cut your water bill in half if you just get your hair wet in the morning and then you just use BASED leave-in to lock it in. How? I just told you how. So that's how I can save half a million dollars a month. Yeah, yeah, yeah, yeah. Wow. Yeah, wow.