THIS IS MONEY Snoop Dogg will pay a fan more than £7,000 a month to taste ice cream

@thisismoney

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129.6K

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SoundTikTok sound · original sound - eliav795

Promoted product

Dr. Bombay

Free Ya Mind Find Ya Flava — We’ve got a flavor for everyone to vibe with. Check ‘em out.

2 videos2 creators

Why it worked

The video leverages the celebrity status of Snoop Dogg and the unusual, highly desirable job offer (getting paid to eat ice cream) to create viral interest. The clear, concise presentation of the opportunity makes it easily shareable.

Summary

Snoop Dogg is hiring taste testers for his ice cream brand, Dr. Bombay, through the hiring platform Deel. The role involves sampling ice cream, identifying trends, and contributing to product development, with a salary exceeding £7,000 per month.

Structure

1Introduction of Snoop Dogg's hiring initiative
2Details of the job role and responsibilities
3Mention of the ice cream brand, Dr. Bombay
4Information about the hiring platform, Deel

Original caption

SNOOP DOGG IS HIRING PEOPLE WORLDWIDE TO EAT ICE CREAM FOR WORK 🍦👀 The rapper is looking for people around the world to work remotely as taste testers for his ice cream brand, Dr. Bombay. The company, which he launched with son Cordell Broadus in 2023, has partnered with hiring platform Deel to find someone who can sample frozen treats, spot emerging trends and help shape future products. So, yes, you could work from home, eat Snoop Dogg’s ice cream and call it your job. Where do we sign? 😭 #snoopdogg #icecream

More from @thisismoney

Product placement

Dr. Bombay (ice cream brand): ACTS - Snoop Dogg is hiring taste testers for his ice cream brand, Dr. Bombay. The company is looking for people to sample frozen treats, spot trends, and help shape future products. Removing it would change what happens in the video. Deel (hiring platform): ACTS - Deel is the platform partnering with Dr. Bombay to find taste testers. Removing it would change what happens in the video.