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Hook
Guys it's 1am can someone tell me if he's asleep I'm too scared to look
@stepharneilll
33.9K followers · usually 14.1K views a post
Views
2.7M
Likes
296.7K
Comments
2.7K
Shares
11.9K
Why it worked
The video succeeds by tapping into a highly relatable, humorous, and vulnerable parenting experience that encourages engagement from other parents in the comments.
Summary
A mother records herself in the dark, asking her followers to help her determine if her baby is asleep in the crib because she is afraid to check. The video captures a relatable, humorous moment of parental anxiety.
Structure
- 1Creator films herself in the dark
- 2Creator expresses fear of checking on the baby
- 3Creator pans camera to show the baby in the crib
On-screen text
Guys it's 1am can someone tell me if he's asleep I'm too scared to look
Original caption
He’s been awake for over an hour 🙂 #nightowl #mumtok #aussiemum #motherhood #mumsoftiktok
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