DUNKIN' @addictedtoagooddeal

@addictedtoagooddeal

7.6K followers · usually 1.1K views a post

Views

141.3K

Likes

3.9K

Comments

47

Shares

2.0K

SoundTikTok sound · Honey Bounce

View velocity

+118.0K views over 7.5d · ~15.6K/day · 8 observations

Promoted product

Pumpkin Spice Signature Latte

Why it worked

The video effectively uses a visually appealing graphic and clear on-screen text to announce a limited-time, high-value offer (free drink) for a popular seasonal product, driving immediate interest and potential foot traffic.

Summary

This video promotes a free medium hot or iced Pumpkin Spice Signature Latte from Dunkin' for Dunkin' Rewards members. The offer is valid on September 8th from 2 PM to 6 PM with any qualifying purchase.

Structure

1Dunkin' logo and handle displayed
2Offer for a free Pumpkin Spice Signature Latte announced
3Details of the offer: date, time, and purchase requirement
4Mention of Dunkin' Rewards members
5Visuals of Dunkin' coffee cups

Original caption

🎃 FREE Pumpkin Spice Latte at Dunkin’! Dunkin’ Rewards members can grab a FREE medium hot or iced Pumpkin Spice Signature Latte with any qualifying purchase on September 8 from 2–6 PM local time! ☕🧡 Save this so you don’t forget! #Dunkin #drinks #PumpkinSpice #pumpkinspicelatte #FreeCoffee

More from @addictedtoagooddeal

Product placement

Dunkin' (coffee chain): Appears as the brand of the coffee being promoted. Removing it would change what happens in the video.

Call to action

Grab a FREE medium hot or iced Pumpkin Spice Signature Latte with any qualifying purchase on September 8 from 2–6 PM local time!

On-screen text

DUNKIN' @addictedtoagooddeal FREE PUMPKIN SPICE SIGNATURE LATTE SEPTEMBER 8 2 PM - 6 PM MEDIUM HOT OR ICED WITH ANY QUALIFYING PURCHASE DUNKIN' REWARDS MEMBERS