cotton candy

@dusteerosexo

64.6K followers · usually 722 views a post

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SoundTikTok sound · original sound - dusteerosexo

Promoted product

e.l.f. Cosmetics Glow Reviver Lip Oil

Shop e.l.f. Cosmetics for affordable, high-quality makeup and skincare for every eye, lip, and face. Vegan and cruelty-free products that empower your beauty.

Why it worked

The video leverages the appeal of limited edition beauty products and bundle deals, combined with a clear demonstration and enthusiastic endorsement, to create a sense of urgency and value for potential customers.

Summary

The creator showcases five new "Glow Reviver Lip Oil" shades from e.l.f. Cosmetics, highlighting their scents and flavors. She mentions a limited edition bundle that includes all five shades, a free gift, and free shipping, encouraging viewers to purchase it via a link.

Structure

1Introduction of lip balm flavors
2Showcasing the new bundle deal
3Demonstrating the product and its scent/taste
4Highlighting the value and limited availability

Original caption

@e.l.f. Cosmetics dropped a NEW bundle with 5 lip balm flavors 🍑💙🥒💗🩵🍋 #elfcosmetics #eyeslipsface #lipbalmaddict #elflipbalm #drugstoremakeup

More from @dusteerosexo

Product placement

e.l.f. Cosmetics (brand name): cosmetics company. The video shows and discusses their lip balm products. Removing it would change what happens in the video.

Call to action

I'll have it linked down here below in case you want to grab it before it's gone.

On-screen text

these flavors 😳👀

Transcript

cotton candy, peach, blue raspberry, slushy pink lemonade, and the real deal. I'll just launch a fair bundle where you actually get five different lip balm shades including their brand new pickle one. Yes, all of them smell and taste just as good as they sound. E.L.F. really does make one of the best lip balm formulas, especially for the price. And you get it in a bundle deal like this, you're saving yourself even more. I mean, just look at that price right there. This is a limited edition bundle with limited edition shades and they're even throwing in a free gift and free shipping right now too. So I'll have it linked down here below in case you want to grab it before it's gone.