Old iPhones!

@gagwithgeech

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SoundTikTok sound · original sound - gagwithgeech

Why it worked

The video succeeds by validating a common consumer frustration with tech companies, using a relatable 'us vs. them' narrative that encourages audience engagement through shared experiences.

Summary

The creator praises people who hold onto their older iPhone models instead of upgrading annually. He critiques Apple's business strategy of releasing new phones that he feels are essentially the same as previous versions.

Structure

1Praising users of older iPhones
2Critiquing Apple's annual upgrade cycle
3Comparing his own upgrade habits to the audience
4Validating the choice to keep older, glitchy phones

Product placement

Apple (a) it ACTS — the creator discusses Apple's business model of releasing new phones every year and how they try to force users to upgrade; the creator explicitly rejects this by keeping his old phone. Removing the name would change the subject of the video, as the entire premise is a critique of Apple's upgrade cycle. iPhone (a) it ACTS — the creator discusses the iPhone 8, 10, 11, 12, 13, and 17 Pro Max as the subject of the video. Removing the name would change the subject.

On-screen text

Old iPhones!

Original caption

You are the real MVP! #iphones #trendingtopic #apple #viral #iphone

More from @gagwithgeech

More breakout videos from this creator.

Transcript

And I really admire everybody with them old ass iPhones. Y'all folks with them old iPhones are the real MVP. Y'all do not let Apple play in your face every year. Everybody with iPhone 8, 10, 11, 12, 13, y'all the goats. Because I got the iPhone 17 Pro Max and the longest I ever had a phone was like two years. And I be like, you know, I ain't going to let Apple play in my face every time they come out with the phone, because it really be the same damn phone over and over and over every year. And and I fall for the okey-doke. So, all y'all people with them old iPhones, y'all don't give a damn how much it overheat, y'all don't care how much it glitch, how much it freeze up. Y'all say, no Apple, you're not going to play in my face. Y'all going to keep them phones for as long as they go. And I admire y'all for that. Because y'all don't fall for the okey-doke. Y'all don't let them keep taking y'all money like some of us. And I just want y'all to know, y'all folks with them older phones, you the real MVP out here.