Design Task: Single & Double Coffee Cup Holder

@layernumber3

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SoundTikTok sound · original sound - layernumber3

Promoted product

Matcha C*mpany cup holder

Why it worked

The video effectively combines a visual demonstration of a design process with a clear, albeit subtle, promotion of a tangible product. The creator's personal connection to designing cup holders and the satisfaction derived from the results likely resonated with viewers interested in design or unique product packaging.

Summary

A brand designer showcases the process of creating a cup holder design for a matcha brand called "Matcha C*mpany". The video demonstrates the design steps in Adobe Illustrator and concludes with a visual of the finished product holding matcha cups.

Structure

1Introduction and task
2Design process in Illustrator
3Explaining design preferences
4Focusing on the design
5Revealing the final product

Original caption

Today design task: Cup holder! If you wanna see the full result, check it out in my IG feed or my website on bio 🫶 #branddesigner #matcha #cupholder

More from @layernumber3

Product placement

Matcha C*mpany (ACTS - it is the brand for which a cup holder is designed, and its logo is used on the cup holder. Removing it would change the video's subject.)

Call to action

check it out in my IG feed or my website on bio

On-screen text

Design Task: Single & Double Coffee Cup Holder Hi! my name is Tri I'm a brand designer based in Indonesia Today I want to create some more brand implementation For a matcha brand called Matcha C*mpany and its Cup Holder! I really like designing cup holders Because I can explore many visual possibilities for it Also the result always makes me feel satisfied with how it looks I hope there are more cafes that have cup holders So I can collect them! Now, it's time to focus! And here's the result!

Transcript

Hi! my name is Tri I'm a brand designer based in Indonesia Today I want to create some more brand implementation For a matcha brand called Matcha C*mpany and its Cup Holder! I really like designing cup holders Because I can explore many visual possibilities for it Also the result always makes me feel satisfied with how it looks I hope there are more cafes that have cup holders So I can collect them! Now, it's time to focus! And here's the result!

Today design task: Single-Page Menu! Btw I've seen a lot of you guys asking abou

28.8

47.9K4.3K23

Matcha Company

47.9Kviews@layernumber3