our most popular order ✨👑

@hairsyrup

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SoundTikTok sound · original sound - hairsyrup

Promoted product

Hair Syrup Rapunzel set

Hair Syrup boasts a range of results-driven, natural pre-wash hair oil treatments to provide solutions for a range of scalp & hair concerns.

Why it worked

The video effectively leverages social proof by showing a long receipt representing a popular order, creating intrigue and desire for the featured hair care products. It then clearly demonstrates the benefits of each product in the set, appealing to viewers seeking longer, stronger hair.

Summary

The video showcases the "Hair Syrup Rapunzel" hair care set, highlighting its popularity and benefits for hair growth and strength. The creator demonstrates the routine, emphasizing how each product contributes to achieving longer, stronger, and healthier hair.

Structure

1Showing the long receipt for the popular order
2Revealing the "Rapunzel bundle" of hair products
3Introducing the pre-wash oil and its benefits
4Showcasing the shampoo and conditioner

Original caption

the routine for longer hair 💖👸💫 #hairsyrup #rapunzel #haircareroutine #hairtips #hairgrowth

More from @hairsyrup

Product placement

Hair Syrup Rapunzel Conditioner: ACTS - it is shown, its benefits are described, and it is presented as part of a set that is being sold. Removing it would change what happens in the video. Hair Syrup Rapunzel Shampoo: ACTS - it is shown, its benefits are described, and it is presented as part of a set that is being sold. Removing it would change what happens in the video. Hair Syrup Rapunzel Leave-In Conditioner: ACTS - it is shown, its benefits are described, and it is presented as part of a set that is being sold. Removing it would change what happens in the video.

On-screen text

our most popular order ✨👑

Transcript

Since launching our shampoo and conditioner, this has been by far our most popular order. A full repunzel bundle. This gives you a full repunzel routine designed to help you achieve longer, stronger, healthier hair. In this, you get our best-selling pre-wash oil. This is clinically tried and tested to speed up the growth process by up to 46%. Then of course, our repunzel shampoo and conditioner. Gently cleanses, nourishes and softens your hair, leaving it feeling stronger and smoother. And finally, our repunzel leave-in conditioner. This helps to detangle, strengthen and reduce breakage, therefore helping you to retain length. So when you're using this routine together, you're covering every step, encouraging growth, keeping your length strong, healthy and protected.