Trying medusa heatless wavers

The video likely worked due to the visually appealing and unique "Medusa" style of the hair curlers, combined with the creator's demonstration of a popular beauty hack. The bright colors and unusual shape of the product would have captured attention, and the heatless curling aspect appeals to a wide audience seeking hair styling solutions without heat damage.

The video shows a person demonstrating how to use colorful, spiral-shaped "Medusa heatless wavers" to curl their hair. The creator is shown wrapping sections of their hair around the curlers, which are attached to a blue rod, to achieve a heatless hairstyle.

Medusa heatless wavers (hair curlers) - ACTS - The product is used to curl hair, and its use is demonstrated. Removing it would change what happens in the video.