@garyvee — 28x breakout

Loading video…

Why you MUST FIRE your most toxic employee

@garyvee

15.5M followers · usually 13.3K views a post

Views

419.3K

Likes

15.3K

Comments

300

2.2K

View velocity

+392.9K views over 15.0d · ~26.3K/day · 15 observations

Why it worked

The video leverages a strong, albeit controversial, statement about firing employees, which is a topic that resonates with business leaders and managers. The direct and assertive tone, coupled with Gary Vaynerchuk's established personal brand, likely contributed to its engagement.

Summary

Gary Vaynerchuk advises leaders to fire toxic employees, even if they are productive, because their negative impact on the team outweighs their individual contributions. He emphasizes that removing such individuals is crucial for the overall health and success of the company.

Structure

1Introduction of the topic: firing toxic employees
2The rationale: toxicity outweighs productivity
3The consequence: cancer for the rest of the team
4The solution: roll up sleeves and find a replacement
5The promise: removing the cancer is the key

On-screen text

Why you MUST FIRE your most toxic employee

Transcript

I fire every single person that is not a good human being regardless of how much money he makes for me. A lot of you have somebody on your team that might be productive for the things you need them to do, but they're cancer for the rest of the team and you're looking the other way doing a thing that you want them to do. They're bringing in money, they're closing the store, you need to roll up your sleeves and be willing for couple months, find someone, one of the other people step up. But I promise you the cancer is the problem. Until you cut it out, the next place.