20.2Talking HeadResult / Flex hookLifestyle

Hook

biggest

@homewithleanne

205.0K followers · usually 17.1K views a post

Views

337.9K

Likes

212

Comments

4

Shares

21

SoundTikTok sound · original sound - homewithleanne

Promoted product

home.with.leanne

Shop recommended products from Home with Leanne on www.amazon.com.au. Learn more about Home with Leanne's favourite products.

Why it worked

The video taps into the popular 'meal prep' trend by offering practical tips and a relatable "hack" for saving time. The creator's personal connection to the "Everyday Rewards" program and the visual appeal of organized, healthy meals likely resonated with viewers seeking efficiency and wellness.

Summary

The creator demonstrates their meal prepping process, highlighting how it saves them time and reduces mental load during the week. They show themselves preparing ingredients, portioning meals into containers, and mention earning credits through the Everyday Rewards program at Woolworths.

Structure

1Opening fridge and showing prepped meals
2Demonstrating ingredient preparation (lemon, carrots, cabbage)
3Portioning meals into containers
4Highlighting the Everyday Rewards program

Original caption

Comment MEAL PREP & I will send you my meal plan for this week. Things I keep in mind when meal prepping Keep meals simple & realistic Use the same ingredients across a few meals which also saves you money Plan your easiest dinners for your busiest nights Cook double and save a portion for another night Check your fridge & pantry before you shop Shop + scan your @‌everydayrewards card at @woolworths_au to earn Container Credits. Love that they are freezer, microwave and oven safe. Will you be collecting Container Credits? @Everyday Rewards @Woolworths_au

More from @homewithleanne

Product placement

Woolworths: a supermarket chain where the creator shops. It appears as a watermark and is mentioned in the caption. Removing it would not change what happens in the video. Everyday Rewards: a loyalty program from Woolworths that offers credits for spending. It appears as a watermark and is mentioned in the caption. Removing it would not change what happens in the video. Amazon: an online marketplace where the creator has an affiliate storefront. It appears as a URL in the creator's bio link. Removing it would not change what happens in the video.

Call to action

Comment MEAL PREP & I will send you my meal plan for this week.

On-screen text

biggest This one habit saves me hours every week meal consuming. That meal prep was time consuming boring and a waste of my thought kitchen, midweek same actually that load ingredients make weeknights easier free woolies shop. Everyday earn credits. Nothing more satisfying than seeing it all prepped, packed and ready to go. than seeing it all prepped, packed and ready to go.

Transcript

That meal prep was time consuming boring and a waste of my thought kitchen, midweek same actually load ingredients make weeknights easier free woolies shop. Everyday earn credits. Nothing more satisfying than seeing it all prepped, packed and ready to go. than seeing it all prepped, packed and ready to go.

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