I'm a dietitian, and this is everything I meal prep for the week to help me stay on track with my healthy eating, even when life gets busy.

@nourish_naturally

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Promoted product

Everyday Rewards

Download Everyday Rewards by Woolworths Group Limited on the App Store. See screenshots, ratings and reviews, user tips and more apps like Everyday Rewards.

3 videos3 creators

Why it worked

The video combines high-value, practical content (meal prep recipes) with a clear, tangible incentive (free kitchenware), making the promotional message feel like a helpful tip rather than a hard sell.

Summary

A dietitian demonstrates her weekly meal prep routine using glass containers that can be earned through the Woolworths Everyday Rewards program. She shows how to prepare various meals and snacks while explaining how viewers can check their rewards credits in the app.

Structure

1Introduction to meal prep routine
2Explanation of the free container promotion
3Demonstration of breakfast preparation
4

Original caption

Meal prep makes busy weeks so much easier 🙌🏼 And to make life even easier, I’m making & storing everything in these containers, which you can get for FREE through Woolworths Everyday Rewards. Shop, Scan, Earn & Redeem! Spend $20 at @Woolworths_au = 1 credit. Check how many credits you’ve already got in the Everyday Rewards app & start building your free container collection! @Woolworths_au #ad #Woolworths

More from @nourish_naturally

Product placement

Woolworths (a) ACTS: the creator shops there to earn credits for the containers. Everyday Rewards (a) ACTS: the creator uses the app to check credits and explains the program mechanics. Glass containers (a) ACTS: the creator uses them to store and bake meals.

Call to action

Check how many credits you already have in the Everyday Rewards app and start building your collection.

On-screen text

I'm a dietitian, and this is everything I meal prep for the week to help me stay on track with my healthy eating, even when life gets busy. And to make life even easier, I'm making and storing everything in these containers, which you can get for free by shopping at Woolies and scanning your Everyday Rewards card. So for breakfast, I made my mango cheesecake breakfast bowls. They're super nourishing and so incredibly delicious. Then for lunch, I made my salmon risoni meal prep bakes, which are so easy to make in these containers because they're oven safe. And then for snacks, I made my lamington energy balls and sweet potato brownie muffins. So I've got plenty of healthy options ready to grab throughout the week. To get your free containers too, check how many credits you already have in the Everyday Rewards app and start building your collection. 1 credit for every $20 spent

Transcript

I'm a dietitian, and this is everything I meal prep for the week to help me stay on track with my healthy eating, even when life gets busy. And to make life even easier, I'm making and storing everything in these containers, which you can get for free by shopping at Woolies and scanning your Everyday Rewards card. So for breakfast, I made my mango cheesecake breakfast bowls. They're super nourishing and so incredibly delicious. Then for lunch, I made my salmon risoni meal prep bakes, which are so easy to make in these containers because they're oven safe. And then for snacks, I made my lamington energy balls and sweet potato brownie muffins. So I've got plenty of healthy options ready to grab throughout the week. To get your free containers too, check how many credits you already have in the Everyday Rewards app and start building your collection.