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21.6Talking HeadProblem Callout hookLifestyle
Hook
Work is so stressful
@itsaarongonzales
14.0K followers · usually 15.1K views a post
Views
317.4K
Likes
23.5K
Comments
86
Shares
8.2K
Why it worked
The video uses relatable humor about work stress, which resonates with a broad audience. The exaggerated actions and facial expressions make it entertaining and shareable.
Summary
Two employees at what appears to be a Starbucks are shown acting out a skit about work stress. They are laughing and playfully interacting behind the counter.
Structure
- 1Employees at work
- 2Humorous depiction of work stress
- 3Playful interaction
- 4End of skit
Product placement
Starbucks: (a) it ACTS - the employees wear Starbucks aprons and work behind a Starbucks counter, implying the location is a Starbucks. Removing it would change what happens in the video.
On-screen text
Work is so stressful
(US AT WORK)
Transcript
Work is so stressful (US AT WORK)
Original caption
Work so stressful. (US AT WORK)
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