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41.4Talking HeadHow-To hookLifestyle
Hook
Let's try the lunch in my city
@kate.eileen
116.8K followers · usually 13.7K views a post
Views
558.4K
Likes
10.3K
Comments
33
Shares
64
Promoted product
mince and double cheese pie
Why it worked
The video taps into the popular 'foodie' and 'local discovery' trends by showcasing a specific, appealing food item from a local eatery. The creator's genuine reaction and detailed description of the pie's texture and flavor create a relatable and enticing review.
Summary
The creator tries a mince and double cheese pie from Joe & Joy Eatery, describing its flaky pastry and cheesy filling. She finds it to be a very good pie and recommends it to viewers in her area looking for lunch.
Structure
- 1Introduction to trying lunch in the city
- 2Searching for lunch spots
- 3Discovering Joe & Joy Eatery and their pies
- 4Describing and tasting the mince and double cheese pie
- 5Recommending the pie
Product placement
Joe & Joy Eatery: ACTS - it is a bakery that sells pies. Removing it would change what happens in the video.
On-screen text
Lunch in my city.. trying the mince and double cheese pie from @Joe & Joy Eatery #lunchinmycity #trend #minceandcheese #pie #Foodie
Original caption
Lunch in my city.. trying the mince and double cheese pie from @Joe & Joy Eatery #lunchinmycity #trend #minceandcheese #pie #Foodie
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