Lunch in my city trend

@jwaterhouse21

338.2K followers · usually 43.6K views a post

Views

2.2M

Likes

43.7K

Comments

359

Shares

547

SoundTikTok sound · original sound - jwaterhouse21

View velocity

+1.0M views over 10.6d · ~95.4K/day · 10 observations

Promoted product

Frankie's Tortas & Tacos

Why it worked

The video tapped into a popular TikTok trend, making it relatable and discoverable. The creator's genuine enthusiasm and the visually appealing food, combined with the "hidden gem" aspect of finding a new restaurant through the app, likely contributed to its engagement.

Summary

The creator tries the "lunch in my city" trend by searching on TikTok for lunch spots in Melbourne. They discover Frankie's Tortas & Tacos and order a variety of tortas and tacos, which they find delicious.

Structure

1Introduction to the trend
2Searching for lunch spots on TikTok
3Discovering Frankie's Tortas & Tacos
4Unboxing and revealing the food
5Tasting the tortas and tacos

Original caption

Lunch in my city turned out perfectly 😍 #lunchinmycity #melbourne #easylunch #tortas #tacos

More from @jwaterhouse21

Product placement

TikTok ACTS - it is a social media platform where users can share videos. Removing it would change what happens in the video. Frankie's Tortas & Tacos ACTS - it is a restaurant that sells tortas and tacos. Removing it would change what happens in the video. Frankie's Tortas ACTS - it is a restaurant that sells tortas and tacos. Removing it would change what happens in the video.

On-screen text

Lunch in my city trend Today we're trying the lunch in my city trend TikTok pretty much chooses what you're gonna get for lunch So you type in the search bar lunch in my city melbourne lunch in my city Melbourne And then the first video is what we got given Frankie's torta's and tacos so tortas and tacos tortas is a sandwich Oh my God it's massive Frankie's torta and tortas fish We're sharing We're sharing And then in here we got some pork tacos Oh my God Fish Lettuce and cabbage Pickled red onion and carrot jalapeno Mayo and salsa Verde Oh my God that crispy fish We love Mexican food When we saw it Emmy was like yes roll is delicious Pineapple on pizza Pineapple on tacos Yum Mmm Oh yum Never heard about that place before Mmm hmm Delicious Mmm hmm Mmm hmm You like that We'll have to do it again Dessert in my city that would be good Now we're talking Alright that's it Seeya

Transcript

Today we're trying the lunch in my city trend. TikTok pretty much chooses what you're gonna get for lunch. So you type in the search bar, lunch in my city Melbourne. And then the first video is what we got given Frankie's torta's and tacos. So tortas and tacos. Tortas is a sandwich. Oh my God, it's massive. Frankie's torta and tortas. Fish. We're sharing. We're sharing. And then in here, we got some pork tacos. Oh my God. Fish. Lettuce and cabbage. Pickled red onion and carrot. Jalapeno Mayo and salsa Verde. Oh my God, that crispy fish. We love Mexican food. When we saw it, Emmy was like, yes. Roll is delicious. Pineapple on pizza. Pineapple on tacos. Yum. Mmm. Oh yum. Never heard about that place before. Mmm hmm. Delicious. Mmm hmm Mmm hmm. You like that? We'll have to do it again. Dessert in my city. That would be good. Now we're talking. Alright, that's it. Seeya.