Flower Knows

@flowerknowsglobal

2.0M followers · usually 22.5K views a post

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SoundTikTok sound · original sound - flowerknowsglobal

Promoted product

Flower Knows Snow Ballet

Shop Snow Ballet Collection Serum-Infused Pressed Powder. This silky-soft powder sets makeup with a fresh, skin-like matte finish for a smooth, refined complexion.

3 videos

Why it worked

The video uses enchanting visuals and a countdown to create anticipation for a new makeup collection, appealing to consumers interested in fantasy and beauty products.

Summary

The video showcases a magical winter scene with a snow globe featuring a swan, trees, and snowflakes. Text overlays reveal that this is for the "Flower Knows Snow Ballet" collection, launching in 48 hours, and describes it as "Frozen ballet, endless melody."

Structure

1Winter scene with swan and snow globe
2Text overlay: Flower Knows
3Text overlay: Snow Ballet
4Text overlay: Frozen ballet, endless melody.

Original caption

A winter ballet is about to begin — 48 hours until a new fairytale takes the stage. ❄️🩰 #flowerknows#SnowBallet#makeup#newlaunch

More from @flowerknowsglobal

Product placement

Flower Knows (brand name): Appears as a watermark/text overlay on a snow globe. It is a makeup brand. Removing it would not change what happens in the video.