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40.4Talking HeadPOV / Skit hookLifestyle
Hook
POV: your morning coffee
@jenessap
11.0K followers · usually 2.2K views a post
Views
82.7K
Likes
912
Comments
49
Shares
98
Promoted product
Folgers
That’s right, it’s Folgers®. Discover your irresistible variety of the coffee that’s loved by millions.
Why it worked
The video taps into the popular trend of "whipped coffee" or "dalgona coffee," which is visually appealing and easy to replicate, making it highly shareable and engaging.
Summary
The video shows a fluffy, whipped coffee mixture being made, with a jar of Folgers coffee visible in the background. The creator expresses their enjoyment of this coffee preparation method and asks if viewers want to learn how to make it.
Structure
- 1Showing the whipped coffee mixture
- 2Highlighting the texture and fluffiness
- 3Asking viewers if they want a tutorial
Product placement
Folgers (coffee brand): APPEARS - a container of Folgers coffee is visible in the background. Removing it would not change what happens in the video.
Call to action
Let me know if you guys want to learn how to make this
Original caption
I fear I may never be able to drink coffee any other way now! #coffee #coffeetiktok #fluffycoffee #creamycoffee #icedcoffee
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