Champagne soon may

@7newsaustralia

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SoundTikTok sound · original sound - 7newsaustralia

View velocity

+3.0M views over 3.1d · ~962.5K/day · 4 observations

Why it worked

The video leverages a timely and relatable topic (summer drinks and changing alcohol content) with visually appealing imagery of champagne and vineyards, creating intrigue around a potential change in a popular beverage.

Summary

Champagne producers in Europe have been given permission to increase the alcohol content in their bottles. This change is due to a record-breaking heatwave that has resulted in grapes with higher sugar levels.

Structure

1Champagne may soon have more alcohol
2Producers given go-ahead to increase alcohol content
3Heatwave causes higher sugar levels in grapes
4Alcohol content to rise from 13 to 15 percent

Product placement

7NEWS (news organization): Appears as a watermark and on-screen text. Removing it would not change what happens in the video.

On-screen text

7NEWS Champagne soon may have a little more kick 7NEWS.com.au CHAMPAGNE 7NEWS 7NEWS 7NEWS

Transcript

Champagne drinkers might find themselves getting tipsy, quicker than usual this summer. French producers, have been given the go ahead to raise the alcohol content in a bottle of bubbly. From 13 to 15 percent. From 13 to 15 percent. That's because the record breaking heatwave across Europe has produced grapes with much higher sugar levels.

Original caption

Why your champagne could soon taste a little different, with an alcohol rise due to the European heatwave. #champagne #drinkresponsibly #Eurosummer #alcohol