#OPTIMUMPARTNER

@logancrake

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SoundTikTok sound · original sound - logancrake

Promoted product

Optimumoptimum.com

Optimum is an internet service provider that delivers high-speed and reliable connectivity for residential users to support work-from-home activities and various online tasks.

5 videos4 creators

Why it worked

The video effectively uses a relatable "day in the life" format to showcase the challenges of a working mom, making the need for reliable internet service a clear and compelling solution. The integration of Optimum as a partner feels natural within the narrative of managing a demanding schedule.

Summary

A working mom of three shares a glimpse into her busy day, highlighting the constant juggling of work and family responsibilities. She emphasizes the importance of reliable internet service, like Optimum's, to manage her multiple tasks seamlessly.

Structure

1Introduction to a busy mom's life
2Demonstrating the constant multitasking
3

Original caption

Working from home, 3 kids, 2 businesses… basically a million tabs open at all times 😂 Grateful for @Optimum keeping up with me while I try to keep up with everything else! #ad #OptimumPartner #morningvlog #ditl #workingmom

More from @logancrake

Product placement

Optimum: acts - provides internet service. Removing it would change the video's premise and message. It is the subject of the promotion. It appears as a watermark and is mentioned throughout the video.

Call to action

Make sure you're checking out optimum.com for the best deals

On-screen text

#OPTIMUMPARTNER REGULAR SMEGULAR MOM OF 3 WORKING FROM HOME *BEHIND THE SCENES* AND TWO BUSINESSES A MILLION TABS OPEN AT ONCE FROM THE MOMENT I WAKE UP I'M IN GO MODE FILMING MY MORNING VLOG GETTING THE KIDS OUT THE DOOR I LIKE TO SAY IT'S A TALENT OF MINE TO SWITCH FROM MOM MODE TO BUSINESS MODE INSTANTANEOUSLY AND THEN THERE'S ONE MINUTE I'M ANSWERING EMAILS THE NEXT I'M EDITING CONTENT FILMING SOMETHING JUMPING ON A CALL WITH MY MANAGER OR POTENTIAL CLIENT AND OF COURSE ALWAYS UPLOADING SOME KIND OF FILE AND BECAUSE I WORK FROM HOME MY OFFICE ISN'T REALLY ONE ROOM IT'S JUST WHEREVER I HAPPEN TO BE AND HAVING INTERNET THAT CAN KEEP UP WITH ALL OF THAT THAT'S WHY I LOVE HAVING OPTIMUM INTERNET IT'S ONE LESS THING I HAVE TO THINK ABOUT WHILE JUGGLING EVERYTHING ELSE BECAUSE WHEN YOUR ENTIRE WORK DAY HAPPENS ONLINE GET OPTIMUM INTERNET STARTING AT $30/MO. WITH A 5-YEAR PRICE LOCK. FOR 300 MBPS W/ FLIG, +$10/MO. AUTO PAY & PAPERLESS BILLING THE LAST THING YOU NEED TO WORRY ABOUT IS YOUR INTERNET MAKE SURE YOU'RE CHECKING OUT OPTIMUM.COM FOR THE BEST DEALS

Transcript

Working from home, 3 kids, 2 businesses… basically a million tabs open at all times 😂 Grateful for @Optimum keeping up with me while I try to keep up with everything else! #ad #OptimumPartner #morningvlog #ditl #workingmom