@candgautos — 116x breakout

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ILLEGAL TYRES? 3 points £2500 fine

@candgautos

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237.5K

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Why it worked

The video uses a high-stakes fear-based hook regarding legal fines and license points to immediately grab attention, then provides a simple, low-cost tool as the perfect solution to avoid those consequences.

Summary

The creator explains the legal consequences of driving with illegal tyre tread depth and demonstrates how to use a digital tyre tread gauge to check for compliance. He encourages viewers to purchase the gauge through the TikTok Shop.

Structure

1Explain legal risks of illegal tyres
2Introduce digital tyre tread gauge
3Demonstrate how to use the gauge
4Reiterate legal consequences
5Call to action to purchase via TikTok Shop

Product placement

Digital Tyre Tread Gauge: (a) ACTS — the creator demonstrates how to zero it out and measure the tread depth of a car tyre. Removing it would remove the entire purpose of the video. TikTok Shop: (b) APPEARS — mentioned as the marketplace to purchase the gauge. Removing it would change where the product is bought but not the product itself.

Call to action

Order one of these off the TikTok shop today. I've left a link for you below.

On-screen text

ILLEGAL TYRES? 3 points £2500 fine RIGHT. DID YOU KNOW THAT IF YOU GET STOPPED BY THE POLICE FOR EVERY TYRE THAT'S BELOW THE LEGAL LIMIT OF 1.6 MIL, THAT'S A POTENTIAL 3 POINTS ON YOUR LICENCE AND UP TO 2500 POUND FINE. SO DO THE MATH. FOUR TYRES BELOW THE LEGAL LIMIT, THAT'S 12 POINTS, LICENCE GONE AND POTENTIAL £10,000 FINE. BUT DON'T WORRY, I'VE GOT YOU. ORDER ONE OF THESE OFF THE TIKTOP SHOP TODAY. IT'S A DIGITAL TYRE TREAD GAUGE AND IT'S SO EASY TO USE. ONCE YOU'VE GOT IT ON, YOU ZERO IT OUT ON A FLAT SURFACE AND THEN YOU TAKE IT TO THE TYRE THAT YOU WANNA CHECK. AND YOU'RE LOOKING TO CHECK IN THE MIDDLE OF THE TYRE, YOU PUT IT IN, PUSH IT DOWN, THERE WE GO. 3.7 MIL. SO THAT TYRE IS STILL ALRIGHT. BUT LIKE I SAID IF IT'S BELOW 1.6 MIL, THAT'S THREE POINTS AND £2500 PER TYRE. SO ORDER YOURS OFF THE TIKTOK SHOP TODAY. I'VE LEFT A LINK FOR YOU BELOW.