every week is

The video likely resonated due to the popularity of the Wednesday Addams character and the relatable (though exaggerated) themes of fashion and spending. The use of trending audio and text overlays also contributed to its reach.

The video features a person dressed as Wednesday Addams, with text overlays discussing fashion and spending habits. The creator claims to have visited Barney's and spent a significant amount of money, and states they have never worn Yeezys.

Barney's: a department store where the creator claims to have spent a large amount of money. Removing it would change the meaning of the sentence. Yeezys: a brand of sneakers. Removing it would change the meaning of the sentence.