The video likely worked due to its creative and visually appealing use of candy to mimic a familiar food item, tapping into a trend of ASMR-style food preparation and candy art.
Summary
The video shows a person creating a pie crust out of red and green sour candy strips. They arrange the candy strips in a lattice pattern over a base of gummy cherries in a pie dish. Finally, they trim the excess candy strips with scissors.