What I eat in a day Office edition

@love_elby

6.2K followers · usually 24.0K views a post

Views

1.6M

Likes

259.0K

Comments

3.8K

Shares

10.8K

SoundTikTok sound · original sound - chiboy.3ditz

Promoted product

McVitie's Digestives

McVitie’s original Digestives are loved for their classic crunch, distinctive, salty-sweet wheat flavour and true Britishness.

Why it worked

The video leverages the popular 'What I eat in a day' format, which is highly relatable and provides a voyeuristic look into a professional's daily routine, making the product placement feel like a natural part of the creator's lifestyle.

Summary

A creator documents her snacks and meals throughout a workday at the office, focusing on various packaged biscuits and a prepared lunch. The video highlights the contents of her desk drawer and her eating routine.

Structure

1Introduction to office snacks
2Opening desk drawer
3Eating biscuits
4Preparing and eating lunch
5

Original caption

What I eat at the office 💕

More from @love_elby

Product placement

McVitie's Digestives: (a) ACTS — the creator opens the package and eats the biscuits; removing it would change the content of the meal shown. Fab!: (a) ACTS — the creator opens the package and eats the biscuits; removing it would change the content of the meal shown. Pringles: (b) APPEARS — visible in the drawer, but not consumed or operated; removing it would not change the video. none: no other brands.