Why it worked
The video leverages the relatable 'day in the life' format and the popular 'what I eat in a day' trend, which naturally integrates product placement without feeling like a forced advertisement.
Summary
A creator documents their daily diet while working a corporate sales job to lose weight. They showcase various snacks and meals throughout the workday, including espresso, boiled eggs, yogurt, and sardines.
Structure
- 1Introduction to the daily diet routine
- 2Morning espresso and snack routine
- 3Lunchtime meal preparation
- 4Afternoon snack and beverage consumption
- 5Final meal and breath freshening
Product placement
The creator uses various food containers and accessories throughout the video, which are likely linked in their Amazon storefront.
On-screen text
What I Eat During My 9-5
26 years old working in sales
& trying to lose the "Corporate 20"
9:00 AM
Double Espresso ☕
9:15 AM
Boiled eggs w/ chili oil 🌶️
9:30 AM
Nonfat Greek yogurt w/
mangos & honey 🍯
10:30 AM
Elf lip oil 💄
11:30 AM
40 oz water 💧
12:30 PM
Rotisserie chicken w/
kidney & green beans 🫘
(doused in Taco Bell fire sauce duh)
12:45 PM
Sardines w/ lemon 🍋
1:00 PM
Side salad 🥗
3:30 PM
Chicken bone broth 🦴
5:30 PM
Spearmint Z 🍃
(to make prison more bearable)