how life sounds

@adanola

168.1K followers · usually 6.0K views a post

Views

544.7K

Likes

776

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5

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SoundTikTok sound · original sound - whimsigothiic

Promoted product

Adanola

Adanola offers athletic and casual wear, including sweatshirts, hoodies, and pants, in various colors and styles for their new collection.

14 videos2 creators

Why it worked

The video leverages a popular TikTok trend of showcasing seasonal fashion items with relatable commentary. The focus on a stylish, functional jacket as a key component of an 'everyday uniform' appeals to a broad audience interested in fashion and lifestyle content.

Summary

A woman models a burgundy puffer jacket from the brand Adanola, highlighting how it can be incorporated into outfits. The video showcases the jacket as a stylish outerwear option for the autumn season.

Structure

1Model poses in Adanola jacket
2On-screen text about wearing fun jackets
3Creator interacts with the jacket zipper
4Creator expresses love for autumn

Original caption

all new outerwear live on site 🍁

More from @adanola

Product placement

ADANOLA (ACTS): This is the brand name on the jacket. The jacket is the focus of the video, and the creator is wearing it and interacting with it, implying it is a product being showcased. Removing it would change what happens in the video.